
Details
Condition: Brand New
Format: Paperback
ISBN: 9781471146718
Publisher: Simon & Schuster
Overview
Shoe Dog is the unfiltered memoir of Phil Knight, the man who turned a $50 loan from his father into Nike, one of the most recognizable brands on the planet. Written decades after the company's scrappy start, Knight pulls back the curtain on the gambles, near-bankruptcies, and friendships that shaped the swoosh. It's a story for anyone who has ever doubted a crazy idea, dreamed of building something from nothing, or wondered what really happens behind a global empire's polished image. Told in Knight's own voice, it's part business history, part adventure story, and entirely honest.
About the Book
In 1962, a 24-year-old Phil Knight returned from a backpacking trip around the world with an unconventional business idea: import well-made, affordable running shoes from Japan and sell them to American athletes. Shoe Dog traces that idea from its first clumsy steps, selling shoes out of the trunk of his lime green Plymouth Valiant, through the company's transformation into Nike, a brand with annual sales in the billions. Knight writes with surprising candor about the setbacks that nearly sank the company more than once, the cash-flow crises, legal battles, and moments of pure luck that could have ended everything. He also spends considerable time honoring the people who built Nike alongside him, an eccentric, fiercely loyal group of early employees and partners who believed in his vision long before anyone else did. Rather than a triumphant highlight reel, the book reads like a frank conversation with an old friend, full of doubt, humor, and hard-won lessons about risk and perseverance. Readers get an intimate look at the grind behind an iconic brand, from the earliest handshake deals to the moment the swoosh became a global symbol. For business readers, sneaker fans, and anyone curious about entrepreneurship, Shoe Dog offers a rare, honest account straight from the founder himself, not a polished corporate retelling, filled with moments of doubt, humor, and quiet triumph along the way.
Key Benefits
About the Author
Phil Knight is the co-founder of Nike, Inc., one of the world's largest athletic apparel and footwear companies. After earning his MBA from Stanford, he started what would become Nike with a simple idea: sell high-quality, affordable running shoes imported from Japan. Knight served as Nike's CEO and chairman for decades, guiding the company from a trunk-sale operation into a global powerhouse. Shoe Dog, his first and only memoir, was released in 2016 and offers readers a rare, personal look at the company's founding years, written in his own words rather than through a corporate lens.
Why You'll Love This Book
Shoe Dog is the rare business memoir that reads like a page-turner, perfect for Father's Day, graduation season, or any entrepreneur on your gift list. Honest, funny, and refreshingly unpolished, it's a brand new paperback that belongs on the shelf of anyone who loves an underdog story, a great pick for birthdays or a cozy summer reading list.
Please Note: This is the UK edition with the ISBN as listed; the cover may vary slightly from the image shown.
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