Surveillance Capitalism, Shoe Dog & The Everything Store 3 Books Collection Set - Non Fiction - Paperback

Titles in This Set
The Age of Surveillance Capitalism
Shoe Dog
The Everything Store

Details
Condition: Brand New
Format: Paperback
Publisher: PublicAffairs, Scribner, Little, Brown and Company

Overview
This nonfiction trio pairs a landmark critique of digital power with two of the most beloved business memoirs in print. The Age of Surveillance Capitalism dissects how tech giants harvest personal data to shape behavior, reshaping markets and democracy alike. Shoe Dog is Phil Knight's candid account of building Nike from a car-trunk side hustle into a global icon. The Everything Store traces Jeff Bezos's drive to turn a garage bookseller into Amazon. Together they offer a three-sided look at technology, ambition, and strategy in the modern economy.

About the Books
Each title in this collection approaches the modern economy from a different angle. The Age of Surveillance Capitalism, by Harvard scholar Shoshana Zuboff, examines how platform companies like Google and Facebook turn everyday behavior into a commodity, coining the term "surveillance capitalism" to describe this economic logic and its threat to personal autonomy. It is dense, ambitious reading for anyone who wants to understand targeted ads and predictive algorithms. Shoe Dog shifts from theory to memoir, with Nike co-founder Phil Knight recounting the chaotic, cash-strapped early years of his company, from importing running shoes from Japan to fighting lawsuits on the way to building a global brand. His voice is self-deprecating and unusually honest for a founder's memoir. The Everything Store, by journalist Brad Stone, is a meticulously reported history of Amazon and founder Jeff Bezos, tracing the company's evolution from an online bookstore into a retail and cloud-computing powerhouse, drawing on interviews with employees and competitors. Read together, these three books move from macro-level analysis of data and power, to the personal grit of building a brand, to the strategic audacity of scaling a company into a global empire.

Key Benefits

• Three influential, widely discussed nonfiction titles bundled together
• Covers the full arc of modern business: data economics, brand-building, and scaling globally
• Brand new paperback copies, ready to read or gift right away
• A thoughtful gift for entrepreneurs, MBA students, or anyone curious about Big Tech and Big Retail
• Complements any business, tech, or biography reading list
• Compact paperback format is easy to pack for travel or the beach

Book-by-Book Guide
The Age of Surveillance Capitalism — Shoshana Zuboff's rigorous analysis names and dissects the data-driven business model behind Big Tech's power.
Shoe Dog — Phil Knight recounts Nike's improbable rise from a car-trunk shoe-import venture into one of the world's most recognized brands.
The Everything Store — Brad Stone's investigative history follows Jeff Bezos as he transforms an online bookstore into a global retail and cloud empire.

About the Authors
Shoshana Zuboff is a scholar and professor emeritus at Harvard Business School, known for decades of research on technology and power; The Age of Surveillance Capitalism is her most acclaimed work. Phil Knight co-founded Nike in 1964 and served as its chairman and CEO for decades, growing the company from a bootstrapped shoe importer into a global sportswear giant. Brad Stone is a veteran technology journalist recognized for his deeply reported books on Amazon and the tech industry, including The Everything Store.

Why You'll Love This Collection
This trio delivers three acclaimed reads in one bundle—perfect for a business-minded friend, a graduation gift, or a Father's Day pick. Whether you're drawn to sharp cultural critique or entrepreneurial sagas, these brand-new paperbacks make a satisfying addition to any nonfiction shelf.

Please Note: This is the UK edition with the ISBN as listed; the cover may vary slightly from the image shown.