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The Science Of Storytelling And Related Reads 2 Books Collection Set - Non Fiction - Paperback

Author: Will Storr
SKU: MAN-U241365-5105597001
Barcode: 9785105597006
Publisher: William Collins/Piatkus Ltd
$39.99
$61.99
$39.99
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Titles in This Set:
The Science of Storytelling [Paperback]
A Story is a Deal [Hardcover]

Condition: The Science of Storytelling [Paperback] A Story is a Deal [Hardcover]
Format: Paperback / Hardcover
ISBN: 9780008276973; 9780349437231

Overview:
This two-book collection from Will Storr brings together a rigorous, engaging exploration of how stories shape human thought and action. The Science of Storytelling examines why narratives grip us—rooted in psychology, neuroscience, and anthropology—so writers, filmmakers, and communicators can craft more compelling, credible worlds. Storr’s approach is both practical and provocative: he dissects archetypes, pacing, and voice, then shows how to apply these insights to create scenes that resonate long after the last page. The companion A Story is a Deal builds on these ideas, translating storytelling science into real-world influence. It reveals how narratives shape identities, beliefs, and behavior in business, leadership, and everyday life, offering a clear framework for crafting pitches, brand stories, and persuasive messages. This set is ideal for aspiring authors, marketing professionals, educators, and curious readers who want to understand the mechanics behind powerful storytelling—and how to use them ethically to inspire action. Will Storr’s lucid, evidence-based style makes complex ideas accessible without sacrificing depth.

What This Collection Covers:
Together, these two books map a comprehensive journey through the science and art of storytelling. The Science of Storytelling focuses on why stories captivate us, how myths and archetypes function in the brain, and how writers can structure plots, develop authentic characters, and pace revelations for maximum emotional impact. It integrates cutting-edge research with practical exercises to strengthen narrative voice and reader engagement. A Story is a Deal takes the science a step further, translating insights into tools for persuading and guiding action. It covers audience psychology, identity work, and strategic storytelling in leadership, sales, and teamwork, showing how consistent narrative frames can drive belief, loyalty, and measurable outcomes. Together, the collection equips readers to tell clearer, more persuasive stories across fiction and non-fiction alike, whether crafting a novel, a presentation, or a marketing campaign.

Book-by-Book Guide:
The Science of Storytelling
Will Storr’s exploration of storytelling science invites readers to view stories as human instruments shaped by cognitive bias, emotion, and memory. The book blends accessible psychology with practical craft, offering a toolkit for constructing scenes that feel inevitable and true. Readers will discover how to identify core needs beneath the surface of a tale, align character desires with plot progression, and leverage archetypal structures to evoke resonance across diverse audiences. With lively case studies and actionable exercises, this guide helps both novice writers and seasoned storytellers refine voice, pacing, and emotional payoff. It’s a thoughtful manifesto for anyone who believes that storytelling can illuminate truth, spark imagination, and connect people across cultures.

A Story is a Deal
In this companion volume, Storr translates narrative science into a practical playbook for leadership, marketing, and creative persuasion. The book argues that stories are not merely consumed but inhabited by audiences, shaping identities and guiding behavior. It offers concrete methods to craft irresistible pitches, build brand loyalty, motivate teams, and lead with charisma by aligning messages with how people think and act. Drawing on social and evolutionary psychology, it demonstrates how to sequence narrative elements to maximize credibility, influence, and action. Filled with memorable examples—from everyday conversations to high-stakes campaigns—it provides a framework for turning compelling stories into tangible results while maintaining ethical storytelling practices.

Who This Set Is Perfect For:
This two-book collection is ideal for writers seeking to deepen their craft and readers curious about why stories work so deeply. It’s also a practical resource for marketers, educators, managers, and team leaders who want to craft persuasive, authentic communications that motivate and inspire. Fans of narrative non-fiction and literary fiction alike will appreciate the clear, research-backed insights that can elevate storytelling in classrooms, boardrooms, and living rooms. Gift buyers will find a thoughtful, substantial set for graduates, aspiring authors, or professionals who rely on persuasive communication to achieve goals. Whether used for personal growth or as a teaching companion, the Will Storr collection offers a trusted roadmap to more effective storytelling.

Key Benefits:

  • Two-depth exploration of storytelling from craft to persuasion
  • Clear, evidence-based guidance grounded in psychology and neuroscience
  • Practical tools for plotting, pacing, and voice in The Science of Storytelling
  • Actionable frameworks for pitches, branding, and leadership in A Story is a Deal
  • Useful for writers, marketers, educators, and communicators
  • Engaging case studies and real-world applications that translate theory into results

About the Author:
Will Storr is an award-winning British writer and journalist whose work spans books, journalism, and storytelling consultancy. His writing has appeared in major outlets including the Guardian, Sunday Times, The New Yorker, and The New York Times. He is widely recognized for blending rigorous research with accessible storytelling, making complex ideas approachable for a broad audience. Known for his curiosity about why people think and behave the way they do, Storr’s books explore identity, storytelling, and human behavior with a steady emphasis on empirical evidence and practical insight. The two books in this set showcase his talent for turning theory into usable techniques that readers can apply across fiction, business, and everyday communication.

Why You’ll Love This Set:
If you’re seeking to sharpen your storytelling instincts and understand how narratives drive action, this collection delivers. The Science of Storytelling provides a solid foundation in the mechanics of compelling plots and authentic voice, while A Story is a Deal translates those insights into leadership, marketing, and influence strategies. Together, they offer a cohesive path from craft to persuasion, making them a valuable addition to any writer’s library, a marketer’s toolkit, or a classroom resource. The pair also makes a thoughtful gift for aspiring authors and professionals who prize clear communication and ethical storytelling that resonates with real audiences.

Please Note: The individual books included in this listing will be dispatched as per the original UK ISBN and UK edition cover image shown in the image.

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